Values of Marketing for Developing Economies

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Description
An international marketing presentation that is driven on a common code of ethics of marketing as a necessary factor for international market penetration by developing economies.

Undergraduates, college and first year MBA students could use this presentation to facilitate understanding of concepts based on real life examples from 2000 - 2010.

As a recommendation, this presentation should be used in conjunction with marketing textbooks for an in-depth appreciation of the ethics and values of marketing.


Type: ppt

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