Adwords Test - Additional Work Out for GAP Tryers

With automatic placements, your --------------- will determine which placements on the Content Network will show

your ads.


which is the true performance gauge for your placements and Content Network performance.


The cost for each conversion should be less than the amount you receive for that conversion.


By using the advanced mode in ad scheduling, you can automatically increase your CPC bids during times that are most profitable for you, and decrease your bids when it's less important that you appear in a high position.


You set the maximum cost-per-acquisition (CPA) you want to pay for a sale or lead, and the tool adjusts your CPC bids to get you as many profitable clicks as possible.


----------------- can help you better target your ads by selecting the times when you want to show ads.


Direct-response advertisers can target their most cost-effective ad rankings. Brand advertisers can make sure their ads run only in the most visible positions.


Rotated ad serving tries to show your higher performing ads more often than the other

ads in your ad group.


Optimized ad serving tries to show all the ads in the ad group more evenly, regardless of which one has the best CTR.


An easy way to identify performance changes in your account is to create --------- for the metrics you want to

measure.















Description:

This is a multiple choice test.
Click the Start Test button below to start.
A question and the possible answer choices appear. Select the choice you find to be the correct answer of the question. Clicking on a choice saves it as your answer for the question.
Use Next and Back buttons to move on to the next or previous question in the test.
There is no negative marking for wrong choices selected.
After you finish the test, click on the End Test button to submit your test and see your scorecard.
You can review your answer also.

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