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Slide 1 : Ease in 1.O.C. Ferrell 2. Department of Marketing 3. College of Business 4. Colorado State University 5. Fort Collins, Colorado Department of MarketingCollege of Business Peek (left, right, top,bottom) – (In –appears, out- disappears)

Slide 2 : Copyright Law – protects original “works of authorship i.e., literary works, musical works, dramatic works Patent Law – protects new, useful inventions and processes Boomerang Copyright Law – protects original “works of authorship i.e., literary works, musical works, dramatic works Spiral (Horizontal, vertical)

Slide 3 : Direct Infringement – includes wholesale reproduction and distribution of copyrighted works. Ascend Types of Copyright Infringement Rise up

Centre revolve : Centre revolve Finding something on the net means it is okay to copy without getting permission When someone puts something on the net it means they want you to use the material, and therefore you can do anything with it. Finding something on the net means it is okay to copy without getting permission Curve up

Boomerang : Boomerang Data swapping – switching key information about one person to another with a similar background that lives nearby. Data swapping – switching key information about one person to another with a similar background that lives nea Float

Ascend : Ascend Napster Sampling – users make temporary copies before purchasing Space-shifting – user copies something they already own on CD to different medium Permissive Distribution by artists. Appeal from the United States District Court for the Northern District of California, Marilyn Hall Patel, Chief District Judge, Presiding. Argues and Submitted October 2, 2000, San Francisco, CA, Filed Feb. 12, 2001 Sampling – users make temporary copies before purchasing Glide

Zoom In : Zoom In Napster Like Sony’s Betamax, Napster is not able to distinguish between infringing and non infringing files. Like the Betamax, Napster’s service offers other legitimate uses such as concert information, promotions. Like Sony’s Betamax, Napster is not able to distinguish between infringing and non infringing files. Bold flash

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Lokesh Kumar
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