MOBILE PHONES & M-COMMERCE : MOBILE PHONES & M-COMMERCE Human Computer Interface
Summer 2008
By: Orlando Hernandez
M-Commerce Defined: : M-Commerce Defined: Mobile commerce (m-commerce), includes any business related activityconducted over a wireless telecommunications network.
This includes business to consumer and business to business commercialtransactions as well as the transfer of information and services via wireless mobile devices.
Attributes of M-Commerce : Attributes of M-Commerce Online Shopping – Ability to use wireless device to use shopping carts, perform product searches, price comparisons, order and even view order status. Also used in online auctions like E-Bay
(Note: Donatos Pizzeria was the first restaurant chain to implement restaurant shopping allowing customers to place orders virtually anytime and anywhere.)
Mobile Banking – Ability to access and view banking account information, pay bills and even transfer funds on the GO.
E-stock Trading - Ability to manage, view, edit and conduct various e-stock trading actions via mobile device.
Mobile Gambling - Popular in Australia and Hong Kong mobile gambling is used in popular games such as horse racing.
Drivers of M-Commerce : Drivers of M-Commerce Large number of users of mobile devices
A developing and very popular “culture” among youth
Customer demands regarding ability to conduct m-commerce transactionson the go.
Declining prices
A mobile workforce
Increasing bandwidth
Technical Limitations of M-Commerce : Technical Limitations of M-Commerce Insufficient bandwidth
(not enough bandwidth)
Security standards
(3 or more years for standards to be in place)
Power consumption
(not enough battery power in phones)
Transmission interferences
(weather, terrain, buildings, 2.4GHz range interference with Bluetooth and 802.11b transmissions ) Potential health hazards
(Although not yet known, cell phone addiction, thumb-overuse syndrome and driving accidents)
Human-computer interface
(Screens and keyboards too small)
Complexity
(external keyboards, headsets, microphones, cradles, battery chargers – too many add-ons available)
Examples : Examples Example 1 Example 2 Example 3
Conclusion : Conclusion As technology continues to progress and new systems are being created, mobile commerce is on a rapid rise. Today most people are constantly on the go and the ability to conduct businesses in the palm of your hand wherever you go is definitely in high demand.
As with any new technological services, its going to take some time to work out all of the limitations and perfect the mobile commerce computing environment.