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Using DISC to Sell : D Dominant/Challenged They are leaders, respect them Sell them on how you can make them more successful, productive and profitable – tell them! Be confident and they will respect you Give them the facts, be punchy, keep to the agenda Decision makers – you must close them Don’t let them go - get the objections out Introverted S/C Task Task Using DISC to Sell Introverted Extroverted? People People? Task? People Extroverted D/I People? Task? C Compliant/Constraints The toughest to close, challenging, sceptical, untrusting, analytical They will ask 1,000’s questions, want all the detail- give it to them You can’t tell them, instead ask questions, provide detail & facts! Ensure you have given them the info they need to make a decision Show them you can improve their efficiency They procrastinate so give them time Resistant to change – follow them up Extroverted &Task S Steadiness/Consistent Harder to sell than D,I – they don’t like change Steady decision makers, they will take their time Rapport/trust essential, eye contact, be their friend Tell them up front what you want them to do – if it is right Some will not make a decision on the day Be firm but not pushy when closing them Agree to when they will make a decision I Influential/Contacts Win them over and be their friend Show them you have a sense of humour and thatyou care about them, like them, chat freely But let them do most of the talking. They are decision makers Easiest to sell to - so close them! Introverted & People Extroverted & People Introverted & Task

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Clive Jones
ActionCOACH Business Coach
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