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Twitter, Expertise and You : Presentation by Alexandre Enkerli

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Description
Twitter has been recognized as a medium to help one build his or her status as an expert in any given field. This is easier said than done and most people go wrong in trying to gain expert status. Alexandre walks you through the process of gaining expert status using the social media.

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Presentation Transcript Presentation Transcript

Attention Economy : Attention Economy Pay attention to get attention

Broad Approach : Broad Approach Social media strategy Other tools and systems Ping.fm Identi.ca FriendFeed

Field of expertise : Field of expertise Academic Advising/consulting Expert status

Multiple accounts : Multiple accounts Personal and field-specific Appropriate name Time/attention management Different browsers Clients support multiple

Tracking : Tracking Appropriate keywords Disciplines Issues Names But homonyms Track own Replies Get "report"

Identify players : Identify players

Diversity of players : Diversity of players Key figures Colleagues Other experts Institutions Interested Curious

Methods : Methods Directories WeFollow Groups Twibes From Tracking Pinpointing

Build relationships : Build relationships Follow Give Contribute To discussion To knowledge

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