Case Study I

Case Study Conclusions of the brainstorming session Infinitive or gerund? Zumopsa needs ___________ (reposition) Zumo for the global market. The Marketing Manager suggested ___________ (launch) the beverage with a different name. They will start _________ (distribute) the product next summer. The company should consider __________ (focus) the campaign on South America. Everybody agreed on __________ (create) a new slogan for the drink. The Marketing department recommended __________ (postpone) the brainstorming session. Zumopsa would like _________ (make) Zumo a global brand. Sportsmen and women deserve __________ (have) a good thirst-quencher. The Spanish company expects ________ (be) very successful with the product. 10. The manager avoided ________ (mention) the price range issue.