Slide 1 :
Networking, user’s guide : Networking, user’s guide Par / By
Zied Brini, MBA
AIESEC Laval Alumni
Esclave d’AIESEC McGill Slave
VP Cycles Supérieurs du REFAEC
SAMFEC VP Graduate Affairs
Quebec MBA Association member committee
Etc.
1st step: Preparation : 1st step: Preparation
3 questions : 3 questions 1. Who are you and what is AIESEC exactly ?
Be able to answer to any question
2. What are you looking for ?
3. What is your target ?
1. Who are you and what is AIESEC exactly ? : 1. Who are you and what is AIESEC exactly ? No complex, you are a business partner, not a seller!
Mutual exchange of services
NOT A SELL, IT IS A OPPORTUNITY
Equal relations You have to know everything about AIESEC
What is the process of exchange program? How much it cost? Who is taking care of this or this aspect of the process?
Statistics / Celebrities
Tools (CRM as Sales Force, myaiesec.net) = credibility.
2. What are you looking for ? : 2. What are you looking for ? Promoting internships?
Promoting your LC’s?
Raising funds?
Having business partners?
Organizing common events?
Etc.
3. What is your target? : 3. What is your target?
Slide 8 : Planning List all your target events and plan them in your agenda
Build a budget for your EB and for each event, you have to answer to these questions:
What?
Why?
When?
Where?
How?
Slide 9 : Few tips Pay on time
Be on time
Keep smiling
Inform yourself about the dress code
Inform yourself about guests
Inform yourself about the content
Have a good memory
2nd step: On field : 2nd step: On field
Fundamental rule : Fundamental rule SHUT UP AND LISTEN!
The best « seller » is who is listening and asking good questions
Quality VS Quantity : Quality VS Quantity Better to have few great contacts compare many prospects
Mieux d’avoir peu de contacts privilégiés que beaucoup de prospects
After… : After… Preparation and follow-up are a science
Interacting with people is an intuitive sense
Business people are also humain being, don’t forget that
3rd step: Follow-up : 3rd step: Follow-up
How to follow-up these people? : How to follow-up these people? After event
Corporate prospect list:
Newsletters
Events
Alumni events (business networking for them)
Sales training with a high keynote speaker
Tips : Tips Be nice and smiling
Professional
Follow them continually and individualy
People has to feel personaly concerned (good memory)
Update continually your market analysis