The Complete Readiness Education Series : The Complete Readiness Education Series Become Credible, Presentable, Engaging and Relevant
Readiness Education : Readiness Education Custom
Self Paced
Interactive
Choice
Diverse
Unique
Immersive
Sales Readiness Education : Sales Readiness Education Experience Level determines success
Wrong
Think of experience like an amplifier
The more you have the greater the volume
Sales is all about Strategy
It begins well before an appointment
Ends long after the close is made
It includes your competition
Sales Readiness Education : Sales Readiness Education Step #1 – Motivation
Don’t confuse it with goals or greed
Alignment to Goals is the key
The Win-Win-Win (You, Your Company, Your Customer)
Step #2 – Leads
Think of it like an Engine
15-20 minutes per day (your gas)
Value and Research Streams (your maintenance)
Sales Readiness Education : Sales Readiness Education Step #3 – Strategy
Having one is good
Knowing which one to use and when is CRUCIAL
Can you name 5 selling strategies?
Step #4 – Communication
Which word is better: “Hi” or “Hello”?
Your greatest asset is….?
Your greatest liability is…?
Sales Readiness Education : Sales Readiness Education Step #5 – Magnification
Sales is a linear process – WRONG
lead, qualify, propose, close, repeat
Sales is multi-dimensional
Multiple needs and solutions
Think about your corner Grocer
Step #6 – Lifecycle
The easiest money you will ever make
Highest margin
Technology Readiness Education : Technology Readiness Education Touches every element of our LIFE
Part of your Employment Quotient
Your VALUE weighted against your EXPENSE
Thought Leadership
Technology = Bandwidth
Whoever manages it best – wins
Why?
Technology Readiness Education : Technology Readiness Education Voice is a fundamental component of being HUMAN
Integrated into ever element of business
Thought Leadership
What is your primary customer demographic?
Data is a fundamental component of human INTELLIGENCE
Valuable, Storable, Evolving, Growing
Thought Leadership
How are you supporting the growing transient nature of computing?
Technology Readiness Education : Technology Readiness Education Unification supports the need for SIMPLICITY
Invent, Introduce, Scale, Commoditize, Replace
Strategy is not a goal
Thought Leadership
What is your strategy for altering your customers behavior?
Collaboration supports Collective Experience
Experience when combined becomes Intelligence
Many different types of tools
Thought Leadership
What strategies have you developed to manage bandwidth?
Technology Readiness Education : Technology Readiness Education Business Intelligence is a strategy supporting the various elements of business operation
Having intelligence isn’t as good as being able to have access to it
Thought Leadership
How are you improving your ability to implement and distribute new applications?
Carrier/Cloud supports the business need for REACH
Think of it as the roads used to connect business
Remember you are ALWAYS being sold
Thought Leadership
What percentage of your operation exists beyond the boundaries of your brick and mortar?
Social Media Readiness Education : Social Media Readiness Education You can run but you cannot hide
There is a conversation happening at this very moment that EFFECTS you
Why aren’t you listening?
Streams of information that you can access based on interest
It is EXACTLY like the Old West
Not enough law
Word of mouth prevails
Social Media Readiness Education : Social Media Readiness Education Social Media is about listening
Active or Passive (but make a choice)
Paramount in sales success
Business networking is a digital version of days when we all went to mixers
Are you a collector or a protector?
Reputation
Video networking is the fastest growing element on the Internet
It’s probably a REAL good question to ask why
Especially if you have anything to do with marketing
Social Media Readiness Education : Social Media Readiness Education Blogging is a digital replacement for the printed word
It has its own devices – Tablets
Nothing changes except for saving a few million trees
Browsers are your access to the Internet
Why do you think Apple, Google and Microsoft are at each others throats?
Your browser is already keeping you from information
Career Readiness Education : Career Readiness Education In today’s opportunistic economy nobody is safe
It all comes down to your Employment Quotient
The expense of having you as an employee
Overhead, space, time, emotional
The value you are exchanging for salary
Credible, Presentable, Engaging and Relevant
Plus your Reputation
The more you focus on developing ALL of your skills the more employable you become
Career Readiness Education : Career Readiness Education Career Mapping is an assessment of your skill level in each of the 4 main employment values
The 4 Paths to Professional Freedom
Credible - establishes your trust among your peers
Presentable - shows you can articulate a message
Engaging - determines your knowledge of current events
Relevant – grasp of the art of altering opinion
Skill levels are simple
Level 1 – none
Level 2 – some
Level 3 – expert
Oh yeah, this assessment is done by your peers
Career Readiness Education : Career Readiness Education Credible
Begins with a knowledge of the practice
Evolves with experience
Always includes teaching
Mandatory open mind
Willingness to change
Honest but not apologetic
Passive not aggressive
Career Readiness Education : Career Readiness Education Presentable
Begins with appearance
Includes the physical and emotional
Contemplative and Calm
Moments of passion
Articulate but not to a fault
Authentic
Goal oriented but surrounding aware
: Engaging
Begins with empathy
Comes from a place of confidence
Inquisitive
Willingness to change direction
Part Detective, Part Criminal
Illusive at times
Playful Career Readiness Education
Career Readiness Education : Career Readiness Education Relevant
Unwavering belief in your idea
Experienced in delivering the message
Willingness to listen
Never argumentative
Visionary
Thought Leader
Passionate
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