Teaches following Subjects/Exams
Marketing (Others)
Language of Instruction:
English
Marketing (Others)
Language of Instruction:
English
Professional Experience
Chief Executive Officer
Simon Page Business School, Ghana
May 2007 - Present
Consultant
Free Lance Consulting, United Kingdom
Jan 2003 - PresentIn house training for corporates in the UK and abroad.
Strategy consulting for clients in small and medium sized enterprises.
Business Link recognised consultant.
Education
MBA
Kingston University, United Kingdom
Jun 2005 - Jul 2007
MSc Marketing Managment
The University of Glamorgan, United Kingdom
Apr 2002 - Sep 2003
Professional Exams & Certifications
Certifcate in Marketing
Chartered Institute of Marketing, UK, United Kingdom
Year Of Passing:
2007
Post Graduate Certificate in Teaching and Learning in Higer Education
United Kingdom
Year Of Passing:
2006
Advanced Certificate in Marketing and Social Research
Market Research Society,UK, United Kingdom
Year Of Passing:
2003
Chartered Marketer, CIM, UK
United Kingdom
Year Of Passing:
2003
Full Member, Charterd Institute of Marketing, UK
United Kingdom
Year Of Passing:
2002
Advanced Certificate in Marketing
Chartered Institute of Marketing, UK, United Kingdom
Year Of Passing:
1999
Postgraduate Diploma in Marketing
Chartered Institute of Marketing, UK, United Kingdom
Year Of Passing:
1999
Associations & Membership
Chartered Institute of Marketing, UK
United Kingdom
Jun 1997 - Present
Market Research Society
United Kingdom
Jan 2004 - Present
Publications and Research
Adjust Your Sails
Princewill Omorogiuwa and Baba Awopetu
This was an article that argued that the challenges of today would not go away but that businesses should rather adjst their sales to steer them towards today's demanding customers
Building not Branding
Princewill Omorogiuwa and Baba Awopetu
This aritcles argues quite forcefully about the futility on the the focus on branding instead of brand building
Time to Plant a Tree:Marketing and the Downturn
Baba Awopetu, Timo Fotheringham and Princewill Omorogiuwa,
This articles takes the position that in this current economic climate, those firms that can get to grips with the challenges will profit from the tough competition that lies ahead.