Teaching Preferences
Online Teaching
One-on-One at More than $100 per hour
Group Teaching at $50-70 per hour
In Person Teaching
One-on-One at More than $100 per hour
Group Teaching at $70-100 per hour
Offers free trial classes
Teaches following Subjects/Exams
SEO (Internet Marketing)
Language of Instruction:
English
Search Engine Optimization, Keyword Research, Search Engine Friendliness, SEO Copywriting, Log Analyses
Link Building (Internet Marketing)
Language of Instruction:
English
Social Media Marketing, Anchor Text Optimization, Press Releases, Linkbait, Widgets and Badges
Conversion Optimization (Internet Marketing)
Language of Instruction:
English
Landing pages, Information Layout, Branding, Website Usability, Writing Copy, Building Trust, Navigation Wireframes, Website analytics
Teaching Experience
In House Training
Sebiz Infotech, India
Nov 2004 - Dec 2005
SEO, Link Building, Branding, Website Conversion
Mentoring the search engine marketing team on all concepts of SEM including search engine optimization, link building, branding, conversion enhancement, website analytics, reputation management, press releases, etc.
Professional Experience
Director of Internet Marketing
authorGEN Technologies, Chandigarh, India
Sep 2007 - Nov 2011Proactively responsible for the promotion of authorGEN's Web properties, including http://www.authorgen.com/ http://www.wiziq.com/ and http://www.authorstream.com/.
Internet and Search Marketing Strategist
authorGEN Technologies, Chandigarh, India
Mar 2006 - Aug 2007Responsibilities included owning all search engine marketing initiatives, and educating the marketing, design and development teams on all aspects of Internet Marketing including search engine optimization, search engine friendliness, branding, usability and conversion.
Head of Marketing
Sebiz Infotech, Punjab, India, Punjab, India
Nov 2004 - Dec 2005Responsibilities included:
Ownership of all in-house product related search engine marketing initiatives, and creating presentation tutorials on SEM.
Publications and Research
Anchor Text Optimization
Jagdeep Singh Pannu
Published in 2004, perhaps the first comprehensive article on the topic. It still ranks in top results on Google for the term "anchor text"
Working With the Robots.txt File
Jagdeep Singh Pannu
Complete analysis of the Robots Protocol in context to the robots.txt file and recommendations on how to work with the file for making a site search engine friendly.
Google Advanced Search Tips
Jagdeep Singh Pannu
An article on advanced search in Google using operators - recommended by the Australian eGovernment Resource Centre site here: http://www.egov.vic.gov.au/index.php?env=-innews/detail:m1132-1-1-8-s:n-853-1-0--