Course Description
Language of Instruction:English|Category: Sales Management: Business & Professional
Are you an entrepreneur or a sales professional looking to maximise profits for your company?
If yes, Kenneth Darryl Brown can show you an easy way by which you can increase sales and profits of your company!
This course is meant for business owners, entrepreneurs and sales professionals who are looking to maximize the profits of their company. This comprehensive course introduces you to strategies used by sales people as well as role of social media in increasing profitability of your business enterprise. This course is divided into three phases. You can choose any one phase or all the three phases as per your need and requirement.
This is the list of topics which the instructor will be covering in the whole course:
- Introduction to traditional methods that you can use to create a successful comprehensive sales and profit system that will improve your cash flow and profit margin, increase your sales conversions and sales and generate more lead opportunities your business
- Introduction to fundamentals of consultative selling
- Understanding Sales 2.0 ideas, strategies, tactics and tools
- Better understanding of your current web presence and digital image
- Evaluating your company website
- Introducing social media (Twitter, Linkedin & Facebook) and new media (your blog, podcasts, and videos)
- Sharing specific ideas to improve your website, company brand, online reputation, social and new media presence
- Show you how to create a comprehensive sales, web and profit action plan to drive more sales and profits for your company
You will receive an electronic certificate on successful completion of the course (All 3 Phases). The following are the requirements by Clayton State University Continuing Education Certificate and IACET CEUs for the certification:
- 80% attendance
- Active participation in class (question-answer sessions and role plays)
- Completed evaluation for the course
- Satisfactory passing grade for all exams/quizzes may be administered and graded to assess the student’s ability
- (Optional)Passing the final exam with a 70%, 75%, 80%. .. or better will be an indicator of successful learning
- Real Life Application of Lessons Learned and Tangible Business Results of Improved Sales & Profit
Why should you enroll in this course:
Sales 2.0 target audience includes B2B business owners and entrepreneurs who want to accomplish the following:
- Build a comprehensive sales and profit system for their company
- Improve their current or new website
- Improve their social media links (ie. Twitter, Linkedin & Facebook) to improve sales, marketing and profitability
- Improve their new media efforts (ie. blog, podcast and video) to improve sales, marketing and profitability
- Learn new sales and marketing ideas, strategies, tactics, and tools
What’s in the course:
- 10 hours (online classes) + 1 hour (Internet Radio Show) + 1 hour (First Call Appointment)
- Course Material: Online Sales and Profit Calculator, Quizzes, and Surveys
Course outline- Phase 2
Phase Two – Consultative Selling: Connecting, Engaging and Improving the Client Experience: (8 - 10 Sessions)
- Class 1 : Consultative Selling – Creating a Winning Open Selling Statement and Elevator Pitch for Referrals and
- Class 2 : Consultative Selling – How to Use the Telephone Schedule the First Appointment
- Class3 : Consultative Selling – The Sale Is Made On The First Appointment, Part 1
- Class 4: Consultative Selling – The Sale Is Made On The First Appointment, Part 2
- Class 5 : Consultative Selling- The Sale Is Made On The First Appointment, Part 3
- Class 6: Consultative Selling – Overcoming Objections
- Class 7: Consultative Selling – Asking for Referrals and Conducting a Telephone Client Survey
- Class 8: Consultative Selling- Solution Presentation and Closing The Deal
About the instructor:
Kenneth Darryl Brown is a Sales 2.0 Coach. He is a trainer and consultant who has successfully trained many business owners and entrepreneurs who were able to improve their organization’s profit and sale system.